6P by xguru 2달전 | favorite | 댓글 1개

1. Growth
- MRR / ARR (Monthly / Annual Recurring Revenue)
- CMGR (Compound Monthly Growth Rate)
- MRR Components
ㅤ→ Retained / Expansion / New Sales / Resurrected / Contraction / Churned
- Customer Concentration

2. Retention
- Dollar Retention : NRR(Net Revenue Retention)
- Logo Retention

3. Sales Efficiency / Unit Economics
- New Sales ARR vs Sales & Marketing Expense
- Customer Acquisition Cost (CAC)
- New Annual Contract Value (ACV) vs CAC
- CAC Payback
- Magic Number

4. Margins
- Gross Margin
- Lifetime Value (LTV)

5. Capital Efficiency
- Burn Multiple
- Hype Ratio

6. Engagement
- DAU/MAU
- DAU/WAU

xguru 2달전  [-]

- SaaS Metrics https://news.hada.io/topic?id=4142
- Marketplace 회사를 위한 지표들 https://news.hada.io/topic?id=1574