# The Future 100 : 2022년에 주목해야할 트렌드 및 변화

> Clean Markdown view of GeekNews topic #7000. Use the original source for factual precision when an external source URL is present.

## Metadata

- GeekNews HTML: [https://news.hada.io/topic?id=7000](https://news.hada.io/topic?id=7000)
- GeekNews Markdown: [https://news.hada.io/topic/7000.md](https://news.hada.io/topic/7000.md)
- Type: news
- Author: [xguru](https://news.hada.io/@xguru)
- Published: 2022-07-19T09:31:51+09:00
- Updated: 2022-07-19T09:31:51+09:00
- Original source: [wundermanthompson.com](https://www.wundermanthompson.com/insight/the-future-100-2022)
- Points: 23
- Comments: 1

## Topic Body

- 글로벌 마케팅회사 원더만 톰슨이 정리한 트렌드 100 보고서 (223P PDF)  
- 10개 분야로 나누어서 10가지씩 정리   
  
### Culture  
1. Building the metaverse  
2. Microforests  
3. The global K-wave effect  
4. Unbounded optimism  
5. Virtual genuinfluencers  
6. Liminal spaces  
7. Sportsvolution  
8. Social media-tainment  
9. Renewed intimacy  
10. Metasocieties  
  
### Tech & innovation  
11. 3D audio  
12. Rise of the super apps  
13. Carbon-neutral browsing  
14. Finite social networks  
15. Advanced avatars  
16. China’s tech crackdown  
17. Carbontech futures  
18. Virtual teleportation  
19. Cryptonomics  
20. Purification tech  
  
### Travel & hospitality  
21. Microadventures  
22. Travelportation  
23. Mycological retreats  
24. Green mapping  
25. Top three destinations  
26. Meditative travel  
27. Academic adventures  
28. In-flight rejuvenation  
29. Boosting China’s travel economy  
30. New age nautics  
  
### Brands & marketing  
31. Brandalism  
32. Co-creative platforms  
33. Superfollowers  
34. Branded virtual worlds  
35. Headless brands  
36. Euphoric ads  
37. Regenerative brands  
38. New company manifestos  
39. Dreamvertising  
40. Augmented ads  
  
### Food & drink  
41. Foraged cocktail  
42. Liquid immunit  
43. Haute veganism  
44. Cell-cultured coffee  
45. Net-zero alcohol  
46. Blue Zones diets  
47. Three hot new ingredients  
48. Accelerated maturation  
49. The new terroir  
50. Edible escapism  
  
### Beauty  
51. New beauty labels  
52. Mineral skincare  
53. The demise of “normal” beauty  
54. Absurdist makeovers  
55. Metabeauty  
56. Acidic care  
57. Adaptive packaging  
58. Microdose skin regimes  
59. Inclusive haircare  
60. Robomanicures  
  
### Retail & commerce  
61. Direct to avatar  
62. Retail shapeshifters  
63. Private domains  
64. Virtual flagships  
65. Gen Alpha retail  
66. Department stores reformatted  
67. Digital twins  
68. Big Tech bricks-and-mortars  
69. NFT marketplaces  
70. Retro retail  
  
### Luxury  
71. Hypnotherapy  
72. Austere luxe  
73. Crypto-elites  
74. Long recovery spas  
75. Suburban luxe  
76. Upending fakes  
77. Prescribing happiness  
78. Extended stays  
79. Sonic luxification  
80. Superyachts of the skies  
  
### Health  
81. Prescription gaming  
82. Male fertility startups  
83. TikTok therapy  
84. Metabolic brands  
85. Mental health pharmacies  
86. Audio healing  
87. Antibody health  
88. Next-gen mental wellbeing  
89. 5G healthcare  
90. Emotional health  
  
### Work  
91. Metawork  
92. Chief impact officers  
93. Rewilding the office  
94. Crypto-artisans  
95. Micropreneurs 2.0  
96. The shecovery  
97. Gen Z workforce  
98. The great reskill  
99. The nomad economy  
100. Metaverse recruits

## Comments



### Comment 11322

- Author: xguru
- Created: 2022-07-19T09:32:02+09:00
- Points: 1

223페이지로 내용이 많기는 한데요. 주제당 2-3페이지 정도로 이미지와 함께 간결한 내용으로 정리해 놓아서 아이패드 같은데에다 넣고 둘러보기에 좋습니다.