# 그림으로 비교한 Apple vs. Google

> Clean Markdown view of GeekNews topic #2668. Use the original source for factual precision when an external source URL is present.

## Metadata

- GeekNews HTML: [https://news.hada.io/topic?id=2668](https://news.hada.io/topic?id=2668)
- GeekNews Markdown: [https://news.hada.io/topic/2668.md](https://news.hada.io/topic/2668.md)
- Type: news
- Author: [xguru](https://news.hada.io/@xguru)
- Published: 2020-08-18T10:17:06+09:00
- Updated: 2020-08-18T10:17:06+09:00
- Original source: [uxdesign.cc](https://uxdesign.cc/apple-vs-google-in-10-honest-graphics-8d6dff8b1dc6)
- Points: 8
- Comments: 0

## Topic Body

1. 의사결정

Google: create what users think they want

Apple: create what they think users want

2. 연구 개발

Google: development over research

Apple: research over development

3. 일관성

Google: consistency focused on visual consistency

Apple: consistency focused on user experience

4. 제품 사전 공개

Google: press releases and teasers

Apple: none

5. 디자인 진화

Google: redesigns and new trends

Apple: evergreen, long-lasting design

6. 개인 정보 보호

Google: simulated privacy

Apple: true privacy

7. 사용자 층

Google: extensive coverage

Apple: limited coverage

8. 리더쉽

Google: flat structure with distributed power

Apple: hierarchical structure with centralized power

9. 에코시스템

Google: open-source

Apple: proprietary

10. Go-To-Market 전략(UI)

Google: spotlight and promotions

Apple: retain existing structure

## Comments



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